We now offer a free brand awareness service!!….so what does it all mean??

Brand awareness is all about getting your product/brand/name/company out there and known to as many people as possible. So we want to help you do this by offering a free service tailored to your business, among the areas that we will cover are;

• Full background information on your company/industry
• background on any campaigns you have coming up
• look into your target audience
• look at how certain promotional products and workwear would work within your company or campaign
• the outcome of the project
• the longevity of products in relation to your company/campaign
• available budgets

Promotional products are widely used for marketing campaigns, as well as to thank customers or introduce a new product or service that you offer. It has been found that promotional products generate sales and can often be a constant reminder of your company – take a look on your desk, do you have pens, mugs, USB’s etc from suppliers – in a recent market research survey conducted, it revealed that over half of respondents purchased from companies that were branded on a piece of merchandise on their desk!

The popularity of promotional products has an increasing presence in marketing and let’s face it everyone loves a free gift.

Workwear is also an excellent way of getting your name out there and to create a corporate identity. Aside from the fact that it looks smart for everyone to be all wearing the same uniform every time a member of your staff is out of the office your brand is being seen…Free advertising! Inside the workplace it sets aside the clients from your staff and creates a sense of being part of ‘the team’

With this is mind getting the right products for your business is vital – so for some top tips, give us a call and we will be happy to come and show you what we have to offer.

REF: Graham Howarth, Printwear and Promotions Magazine, July 2009

For those of you who enjoyed the rocky roads at the North East Expo heres the receipe…..

Ingredients

 125g soft butter
 400g best-quality dark chocolate (minimum 70% cocoa solids), broken into pieces
 3 x 15ml tablespoons golden syrup
 200g Maltesers
 100g mini marshmallows

Instructions

1. Melt the butter, chocolate and golden syrup in a heavy-based saucepan. Scoop out about 150ml of this melted mixture and put to one side.
2. Put the Malteser’s into a freezer bag and then bash them with a rolling pin. You are aiming for both crumbs and pieces of Malteser.
3. Fold the crushed Matlteser’s into the melted chocolate mixture in the saucepan, and then add the marshmallows.
4. Tip into a foil tray (24cm square); flatten as best you can with a spatula. Pour the reserved 150ml of melted chocolate mixture over the marshmallow mixture and smooth the top.
5. Refrigerate for about 2 hours or overnight.
6. Cut in pieces (whatever size you desire)…………ENJOY!!!!

Well we had an excellent day at the NE Expo and feel that it was a very positive experience (it was our first expo!) It was great to meet many new people as well as put a few faces to names!

We are hoping to attend many more business events in the future so will keep you updated about where and when so you can come along and grab a few freebies and of course some more rocky roads!

We hope that you had a productive day too and enjoyed what we had to offer – we hope to work with you all in the near future!

Anything you need just give us a shout!

Halloween is now the second largest retail holiday of the year, which gives us the perfect opportunity to help you promote your brand this hallows eve. The idea is to get people talking about you, your business or your society/club. Halloween offers the opportunity to promote your brand through a variety of methods and therefore generate business. Here is a few ideas to trick or treat your taste buds;

•Hand out Halloween themed gift bags with branded products – so your clients have something to take away and remember you by

•Organise a Halloween open day at your office – a chance to show people around and give them free gifts

•Set up a ‘best dressed’ competition on your website and offer a prize

•Offer a gift or credit at your company for everyone who signs up to your blog

•Have a “no-uniform” day and use Halloween t-shirts to promote your business

•Re-brand you logo for a Halloween special

With the above in mind we would like to help you out with a few treats this October……

•T-SHIRT OFFER – using the 4 main colours of Halloween (black, orange, green and purple) we have created this not so scary offer of 50 t-shirts with a one colour print @ £4.00 each or 100 t-shirts @ £3.00 each – using a mix of any of the 4 colours you can create your own bespoke Halloween t-shirts

•COTTON BAG OFFER – Any colour cotton tote bag with a one colour print (for all those sweets and goodies) 50 @ £110 or 100 @ £180

•PENS OFFER – 500 pens with a one colour print for £163!!

•HALLOWEEN SWEETS OFFER – £255 for 100 branded Halloween lollies

•BEST DRESSED COMPITITON – send us picture of you or your team in your Halloween outfits and win £50 of credit at Custom Planet

•FREE GOODIE BAG – Free Halloween themed goodie bag for any orders placed on 28th October over £200 – receive your goodie bag on Halloween!

Remember Halloween can be promoted for longer than just the day itself and you can run competitions and promotions for a couple of weeks running up to the day to help generate sales and interest.

HAPPY HALLOWEEN!!

Well we were going to introduce you to our Halloween promotions this week but with all this nice weather it just seemed wrong!! So let us introduce you to JUST COOL by AWDis…..

With 3 styles of tops the Just Cool range uses its own Neoteric Comfort Knit polyester to keep you feeling cool, comfortable and dry. Available in a vest, polo, t-shirt and ladies fit t-shirt as well as kids sizes there is something for everyone. With a wide range of colours you are sure to find one that suits your needs.

The 100% polyester garments are perfect for all print and embroidery and are a lot more reasonably priced then some of the other performance wear. Ideal for teams, clubs, students and organisations the Just Cool range will help maintain sport and work performance by keeping you cool and dry.

With many of our clients such as the Blue Lamp Foundation, Badminton England and Newcastle Falcons, opting for this brand, it is certainly making an impact in the North East.

With the strap line “look cool, feel cool, stay cool” we’re sure you’re going to love this brand!

In the winter months the cold weather and dark mornings can have a huge bearing on levels of productivity at work. With this in mind we have come up with 15 winter warmers that will help get you and your company through the cold months.

Although winter is a very profitable time for some industries such as the high street shops, others can struggle through the winter months. So to not only keep your staff working efficiently, here are some promotional ideas to warm up your sales too…..

1. Hi-Vis Safety Wear – I know its boring but safety always comes first so don’t get lost in a blizzard with a wide range of Hi-Vis products

2. Fleece Jackets – These can be worn as an under or top layer!

3. Thermals/Base layers – you need to start somewhere and the base is usually a good point

4. Gloves, Hats, Scarfs – I’m sure you can all remember going out to play in the snow when you were younger and your parents asking if you had your 3 essentials on.

5. Waterproofs – From Jackets to trousers, there’s nothing worse than being soggy!

6. Polo’s and T-shirts – A thing of the summer?? No! Long-sleeved polo’s and t-shirts are available in a variety of colours!

7. Hoodies and Sweatshirts – For those of you who are ‘down with the kids’ we have a wide range of stylish sweatshirts and hoodies – even ones with special iPod holes!

8. Socks/Shoes – to keep those tootsies warm and protected.

9. Mugs – Everyone needs a hot drink to warm them up on a cold day or just a strong coffee to keep you going through all the paperwork!

10. Hot Hand Pads – Cold hands?? (Where’s your gloves? NAUGHTY!!) Don’t fret quickly heat these up, pop them in your pocket – your clients will definitely warm to this little gift

11. Umbrellas – Client just leaving your office and its starting to rain? No problem, hand them one of your branded umbrellas.

12. Ice Scrapers – After the last two winters we all know we are going to need one this year. A perfect promotional gift for your clients who will use it every day in the coming months

13. Thermal Mugs – Either a hot drink for your staff on the move or a luxury giveaway for your clients

14. Travel Hand Sanitizer – We wouldn’t want anyone getting “man flu” would we!

And last but by NO means least, the Custom Planet favourite….

15. Pens – The old fashioned, cheap as chips giveaway that everyone loves!

So…are your employees going to be working productively this winter?? Why not give us a call as we can not only help your employees keep warm, but we can also take the stress out of the ordering (please note: we also do stress balls if needed).

With over 60,000 products on our website I’m sure there will be something that will catch your eye – but don’t worry we don’t expect you to look at thousands of products, just get in touch and we can also give a range of ideas of promotional products that would suit your company and brand.

Hey Guys,

Just a reminder that we have Twitter and Facebook so for all the latest deals and gossip from Custom Planet HQ follow us on @CustomPlanetLtd for twitter and http://www.facebook.com/home.php#!/group.php?gid=15792086539 for our facebook group.

xx